Product Development Commercial¶
Product development platform for designing and managing new merchandise, sponsorship offerings, B2B packages, ticketing products, and fan touchpoint experiences.
Business Capabilities¶
- Develop new merchandise concepts and product lines
- Design sponsorship and partnership offerings for B2B clients
- Develop B2B corporate hospitality and offering packages
- Design and iterate B2C ticketing products and bundles
- Develop and manage fan touchpoint experiences across channels
Bounded Context¶
Data Landscape¶
| Entity | Description | Role |
|---|---|---|
| Product Concept | Design blueprint for a new commercial offering | Owns |
| Sponsorship Offering | Packaged sponsorship deal for B2B partners | Owns |
| B2B Offering | Commercial product or service sold to business clients | Owns |
| Ticket Product | Ticket type or bundle available for sale | Owns |
| Touchpoint Design | Design of a customer interaction channel or moment | Owns |
Deployment - Acceptance - Product Development¶
Deployment - Development - Product Development¶
Deployment - Production - Product Development¶
Deployment - Test - Product Development¶
Inbound¶
| System | Description | Technology |
|---|---|---|
| Product Manager | Design products and manage offerings |
Outbound¶
| System | Description | Technology |
|---|---|---|
| Microsoft Entra ID | Authenticate | JSON/HTTPS |
| Ticketing Platform | Publish ticket products | JSON/HTTPS |
| Web Store | Publish new products | JSON/HTTPS |